Two Roots Brewing Co. Sponsors Las Vegas Lights FC

Two Roots Brewing Co. Named Exclusive Craft Beer Sponsor to U.S. Professional Soccer Team, Las Vegas Lights FC

Cannabiniers, a global cannabis brand management company, today announces Two Roots Brewing Co., its pioneering brand of artisan craft beer with roots in both hops and cannabis beverages, has been named the 2019 Exclusive Craft Beer Sponsor of American professional soccer team, Las Vegas Lights FC. As the team's official craft beer partner, Two Roots will make its debut at opening night in Cashman Field on Saturday, March 9 and provide its traditional alcoholic beer (non-THC) throughout the 2019 season games.

"Cannabiniers is proud to sponsor the Las Vegas Lights FC team, furthering the thrills and social atmosphere of enjoying a live game," said Victor Jerez, Chief Operating Officer and President of Cannabiniers. "We have an undeniable connection to the city and the state, especially since we chose to debut our Two Roots product in the Nevada market. As soccer continues to gain popularity across the country, more and more people are looking for an immersed 'traditional soccer' experience at the stadium, and we're excited to support the team while delivering its fans an expertly crafted artisan beer."

This partnership gives Two Roots exclusive rights to the team marks, with the plans to create a one-of-a-kind team-inspired beer. Additionally, Two Roots will be the official host for hospitality events at Lights FC games, and support "The Happier Hour"- a post-game party in the Cashman Field restaurant following every Lights FC home game. Furthermore, Two Roots will be the presenting sponsor of the Lights April 13 game.

"We are excited to continue expanding our brand activations by sponsoring our very first professional sports team," said Kevin Love, Vice President of Market Activations for Cannabiniers. "Our decision to partner with Lights FC comes at a time when Two Roots is seeing tremendous success in Nevada with tremendously positive feedback from consumers. The combination of this success has allowed us to accelerate our national reach with additional state expansions, and now, our partnership with Lights FC. We have always been committed to offering products that consumers are demanding and are extremely proud of this recent endeavor."

Cannabiniers line of craft beers are expected to be available at Lights FC games on a rotating basis, including the sold-out ABC Hyundai VIP section. Two Roots beer that will be featured include Enough Said Lager, Tropical Infamy Wheat, Sonder Blonde, RCG Stout and/or its seasonal favorite Tribute IPA.

"From day one, Lights FC has cultivated an independent, authentic, even revolutionary fusion of sports and pop culture," said Brett Lashbrook, Lights FC Owner and President. "As a 'beer without boundaries', Two Roots will offer our fans a choice of craft beers that are uniquely Las Vegas."

For more information about Two Roots and Cannabiniers, please visit: and For more information about Las Vegas Lights FC, please visit

About Two Roots Brewing Co.

At Two Roots Brewing Co, we're experts at producing high-quality craft beers — traditional alcoholic as well as cannabis-infused non-alcoholic beverages. Two Roots' initial product offering consists of five classic beer styles including Lager, Stout, New West IPA, Blonde Ale, and Wheat; with a "Tribute" style beer that tastes like cannabis to immediately follow. We've combined our passions for craft beer, science, innovation, and social responsibility to create a new class of adult beverages poised to change the beverage and cannabis markets. To pioneer our artisan cannabis-infused beers, Two Roots has sourced expert brewers and artisans as well as the first of its kind manufacturing and design technology to enter the United States. Through this union, consumers are given a responsibly formulated beverage that inspires positive shifts in perceptions of cannabis for both medical and adult-use users.

About Cannabiniers

Cannabiniers is a beverage, technology, and brand management company revolutionizing the cannabis industry with first to market, patented, safe, natural and fast acting infusion technology. The company focuses on products that offer healthier consumption and that positively impact the environment with a product portfolio directed at normalizing cannabis use.

About Las Vegas Lights FC

In 2018, Las Vegas Lights FC exploded onto the sports scene with a uniquely "Las Vegas" approach to live sports and entertainment. Previously the second-largest city in the world without professional soccer, Las Vegas quickly embraced a Lights FC organization with ambitions and creativity as bold as the city itself. Named by Sports Illustrated as "the most interesting team in America" in April 2018, Lights FC won accolades for the neon-inspired name and logo (designed and selected by the fans), fashion-forward uniforms (in partnership with presenting sponsor, lovable live llama mascots, three live in-game DJ's and an immersive sports betting experience. Lights FC compete in the United Soccer League and feature three-time World Cup veteran and U.S. soccer icon Eric Wynalda as its manager.

Marty Birkel Joins Lighthouse

20 Year Constellation Brands Executive, Marty Birkel, Joins Lighthouse' Board of Advisors

Cannabiniers, a global cannabis brand management company, today announces Marty Birkel as the company's newest board member. Former President of Ballast Point Brewery and twenty years of experience in global beer, wine, and spirits with Constellation Brands, Birkel brings decades of knowledge focused on building brands, managing aggressive market expansion, marketing, operations and hospitality in support of adult beverages.

"In my 20 years at the forefront of the spirits industry, there have been few moments as significant as where we find ourselves today as the worlds of alcoholic beverages and cannabis merge. The innovators at Cannabiniers are truly at the forefront, and I'm thrilled to join them as a dynamic shift in the industry takes hold," said Marty Birkel.

During his 20 years with Constellation Brands, Birkel served as Chief Global Sales Officer- Wine and Spirits, President of Ballast Point Brewing, President of Constellation Spirits, and Executive Vice President of Barton Beers. He led a $70 million capital project, which expanded brewing production to Virginia, optimized Ballast Point's West Coast production footprint, and expanded restaurant/tasting rooms to Chicago, San Francisco and Disneyland. Over the past two years, Birkel was key in the Ballast Point acquisitions of Florida's second largest craft beer company, Funky Buddha, and Four Corners, a Dallas based dynamic and bi-cultural Hispanic and Anglo craft brand.

"This represents another meaningful and strategic step in a series of moves that will further build our company's Board of Directors and Advisors, enhancing strategic thinking, business integration, leadership, and brand strength," said Victor Jerez, President and Chief Operating Officer of Cannabiniers. "Having held a variety of senior management positions and possessing well-versed knowledge of national and global beer, wine and spirits, Marty's addition to the board will function as a key driver to support the expansion of our national brewery acquisitions and operations, allowing us to fully reach national targets ahead of plan."

Cannabiniers continues to expand its advisory board and executive team with leaders who have a proven track record in the beverage space. Earlier this year, Cannabiniers announced the addition of Former President of PepsiCo-East, Michael Lorelli to its board.

For information about Cannabiniers' full suite of brands, please visit:

About Cannabiniers

Cannabiniers, located in San Diego, CA, is a global cannabis brand management company, revolutionizing the cannabis industry with first to market, patented, safe, natural and fast acting infusion technology focusing on products that are healthy for the consumer and that positively impact the environment with products that will continue the mission of normalizing cannabis use.

Lighthouse Expands Executive Team with CPG Industry Titan

Lighthouse Strategies, LLC, Expands Executive Team with CPG Industry Titan

From leading functional beverage brand, Maikel van de Mortel takes a position with Leading Portfolio Management Company.

Lighthouse Strategies LLC (“Lighthouse”), a finance, research & technology, and portfolio management company, today announces the expansion of its executive team with the hiring of Maikel van de Mortel, Executive Vice President of Marketing. This expansion will further assist Lighthouse’s aggressive growth plans across all of the brands within their portfolio.

As former Vice President of Marketing and Branding at leading functional beverage company, So Good Brand, Inc., Maikel van de Mortel brings an extensive background of building brands within emerging markets, specifically in the functional beverage, natural, and organic foods space. In his role, van de Mortel will continue to build and manage Lighthouse’s marketing team, supporting comprehensive branding, marketing, content, public relations, ecommerce, and product launch initiatives for the company.

“Having built dozens of national and global brands, and launched numerous new products and campaigns for widely-recognized brands like General Mills, I’m ecstatic to bring my expertise to Lighthouse, helping leverage its first-to-market brands and create new categories along the way,” said Maikel van de Mortel, Executive Vice President of Marketing. “With an extensive background in the health & wellness market, I’m looking forward to propelling the whole suite of innovative products to the next level.”

“With our company growing at a steadfast pace, it’s important we build a team of experts who have optimal and diverse experiences within the industry,” commented Michael Hayford, President Lighthouse Strategies. “With the addition of Maikel van de Mortel, the Lighthouse team is well suited in continuing our growth trajectory to becoming a prevalent force across multiple industries.”

Lighthouse Strategies has built a disciplined and market diversified portfolio of companies ranging from food and beverage services, and breweries. For more information about Lighthouse Strategies, visit

Michael Lorelli Joins Lighthouse

Former PepsiCo-East President, Michael Lorelli, Joins Lighthouse' Board of Directors

Cannabiniers, a beverage, technology & brand management company revolutionizing the cannabis industry with first to market, patented, safe, natural and fast acting infusion technology, today announces Michael Lorelli as the company's newest board member. Former President of PepsiCo-East, Lorelli brings his decades-long experience focused on building brands and managing public and private boards, to chairing key committees of the Board. This is the first step in a series of moves that will further build out the company's Board of Directors to enhance leadership and brand strength.

Cannabiniers forecasts marijuana-infused beverages could become a multi-billion dollar market in the U.S. in the next four years. Beverage makers are taking advantage of the opportunity as revenue from cannabis beverages could outpace the general demand for cannabis products twofold, capturing 20% of the market for marijuana edibles by 2022.

"Having led high performing businesses from all angles, including manufacturing, distribution, sales and agreements, I'm excited to roll up my sleeves and help Cannabiniers achieve rapid success in this emerging industry," said Michael Lorelli. "Cannabiniers has already positioned itself as a leader in the fast growing and ever-evolving cannabis industry, I'm thrilled to be supporting this groundbreaking company as it continues to disrupt the trillion dollar CPG industry."

Lorelli has held a variety of corporate director seats in both public and private companies. During his decade with PepsiCo, Inc., Michael served as President of Pizza Hut International, President of PepsiCola's Eastern U.S. bottling operations, and Chief Marketing Officer for PepsiCola North America. He has chaired committees of several Public companies, and currently serves on the boards of several businesses.

"Our business is growing in every way possible, from revenues, people, real estate, and complexity; as such it is a top priority for management to ensure that we develop and grow governance at a pace that matches or exceed the company's growth rate," commented Timothy Walters, President and Chief Operating Officer of Cannabiniers. "We are excited to have Mike join our company, as a former President of Pepsi Co (a Fortune 50 Company), responsible for over a billion dollars in annual revenues Mike brings priceless experience, structure and vision to our organization. We see this as an indicator of where public and corporate opinion is regarding cannabis (THC and CBD), as well as an indicator of how our brands are perceived by CPG Professionals, CPG corporations and the market."

Cannabiniers' vision is to create revolutionary products that are safe, natural, responsible, and lifestyle integrated; through which Cannabiniers' brands will normalize cannabis consumption for both medical and adult use as part of daily life.

For information about Cannabiniers' full suite of brands, please visit:

About Cannabiniers

Cannabiniers, located in San Diego, CA, is a beverage, technology & brand management company revolutionizing the cannabis industry with first to market, patented, safe, natural and fast acting infusion technology focusing on products that are healthy for the consumer and that positively impact the environment with products that will continue the mission of normalizing cannabis use.

Skinvisible's Patented Pharmaceutical Polymer

Cannabiniers Signs Exclusive Agreement with Lighthouse Strategies to Utilize Skinvisible's Patented Pharmaceutical Polymer for the US Cannabis Market

Cannabiniers, an established technology and brand management company revolutionizing the cannabis industry, today announces the company's definitive license agreement with multi-faceted management company Lighthouse Strategies LLC. ("Lighthouse") who recently announced a license agreement with Ovation Science Inc., subsidiary of research and development company Skinvisible Pharmaceuticals, Inc. With this, Lighthouse has exclusive use of Ovation's new patented topical and transdermal formulations for select USA markets. Skinvisible continues its expansion with this agreement, adding to the recently signed licensing agreement with Canopy Growth Corporation for exclusive rights for Canada.

Per the agreement via Lighthouse, and in participation with the Advocacy Research Center "ARC", Cannabiniers will leverage its national indirect manufacturing and distribution channel to distribute treatments that incorporate Ovation's patented technology across the United States and in doing so drive the development of safe, healthy, lifestyle-integrated treatments (both topical and transdermal) with the added benefit of accurate time released dosing. Cannabiniers' flagship product, Brewbudz®, is already available in Nevada with aggressive expansion plans slated for California, Colorado, Washington State, Oregon, and Arizona.

"Our goal is to normalize the consumption and use of cannabis so that it integrates within the daily lives of patients and consumers," said Timothy Walters, President of Cannabiniers. "We have achieved this with our current brands and our goal is to do the same with the topical products from Ovation. We are excited to be working with Lighthouse and Ovation as we seek to provide patients and consumers with the best products made with its patented delivery technology, essentially game changers within the cannabis market."

Cannabiniers will initially release products through Silver State Wellness and San Diego ReLeaf each licensed cannabis cultivators and infused products manufacturers, respectively servicing Nevada and California; supporting a combined 41M residents and an estimated 300M annual visitors across the two newest adult use cannabis states.

"Ovation's innovative technology will allow us to provide creative topical and transdermal cannabis products that allow people to treat themselves in a comfortable & reliable form while maintaining their normal everyday lifestyle, which is very exciting," said Darren Krein, General Manager of Silver State Wellness.

"The licensing agreement with Ovation Science Inc. provides our organization with an exciting new line of products that will round out our current product offerings," said Renny Bowden, Market Director of San Diego ReLeaf. "We are nearing the completion of our new state-of-the-art manufacturing facility in California and preparing for Californian's entrance into the adult use market. San Diego ReLeaf Research and Wellness Center is located in the heart of San Diego's Biotech community. The addition of the Ovation Science topical product line will provide us with yet another high quality, innovative and effective delivery system for medicinal cannabis."

"We are excited to have Cannabiniers as a partner in the U.S. cannabis market. They are branding experts and have the vision and infrastructure to take Ovation's cannabis products across the United States," says Skinvisible President Terry Howlett. "By leveraging Cannabiniers branding strategies, we have the ability to enter these markets and provide consumers with an exceptional variety of topical and transdermal products backed by science and formulated with patented technology."

About Cannabiniers

Cannabiniers, located in San Diego, California, is a foodservice, technology and brand management company focusing on products that are healthy for the consumer and that positively impact the environment. Cannabiniers is revolutionizing the cannabis industry with patented, safe and natural flower-based extraction technology and products that will continue to the mission of normalizing cannabis use.

About Lighthouse Strategies, LLC.

Lighthouse Strategies, located in San Diego, California, is a finance, research & technology, real estate, & portfolio management company, with in excess of 110,000 square feet of real estate under management, supporting national & international intellectual property management, and maintaining ten (10) subsidiaries, ranging from foodservices, beverage services, breweries and distilleries (future). For more information, visit

About Skinvisible Pharmaceuticals, Inc. & Ovation Science Inc.

Skinvisible Pharmaceuticals is a research and development company that licenses its proprietary formulations made with Invisicare®, its patented polymer delivery system that offers life-cycle management and unique enhancements for topically delivered products. Invisicare holds active ingredients on the skin for extended periods of time, allowing for the controlled release of actives. Ovation Science Inc. is a Canadian subsidiary of Skinvisible and holds all rights to Skinvisible's cannabis product formulations. For more information, visit or